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Tuesday, November 15, 2005

Increase Website Traffic Free

Secrets To Increase Website Traffic Free
Exchanging links with other websites is a good way to increase traffic to your website, but often the results are just not what we expected. Many site owners do not know the simple techniques needed to increase website traffic free. We are making this article available to you free, so you can begin optimizing your site today!
Higher Page Rank = Higher Search Engine Positioning = More Site Traffic
Fully Optimize Your Site For The Search Engines
Before beginning the little known secrets to increase website traffic free, spend some time tweaking your website, using basic search engine optimization techniques.
Using a Keyword Rich Title - This is a carefully researched term or key phrase people would search for in the search engines that would lead to your website. Generally, you would not use the name of your business unless it happens to be an effective keyword for your topic.
Use the Title Tag Correctly - You have seen pages scattered throughout the search engine results that have not inserted the title tags correctly. The page was picked up as, "Untitled" or "New Page."
Focus Your Content - Don't try to cram 10 different topics in on just one page! Concentrate on one topic per page, using your keyword rich content.
Use Text Links - Fancy menus look great, but usually the k.i.s.s. idea is best. (Keep it simple stupid!) If you want the search engines to find you, use text links. Add a site map to your website, along with a link to it on every page!
Include a Resource Page of Links - If you want people to link to your site, don't hide the links resource page. Make sure your "home" page is linked directly to it.
Why Do I Need to Exchange Links?
One determining factor for page rank with the major search engines, is link popularity. Google Information for Webmasters indicates that the number of sites linking to a particular website address is the single biggest factor in determining what sites are indexed by Google. Of course that makes link exchange with related sites absolutely vital to the success of all of our websites!
Even without the search engines, exchanging links makes sense because it's bound to drive traffic to your site! We are confident that these statements don't come as any big surprise to you, but this is where those special techniques begin to come into play.


5 Little Known Techniques To Stronger Link Exchange
Are All Inbound Links Created Equal?
Banner / Image Links
Plain Text Links
Text Links Using Anchor Text
Adding Title Tags To Anchor Text
Banner Or Image Link Adding Title & Alt Tag
Banner / Image Links
A picture is worth a thousand words, so banner or image links must be best, right? Actually, unless they combine it with several other techniques, this is the least favorable link exchange program. Search engine spiders are unable to "see" pictures in terms of connecting the image to some type of keyword that would lead to your site. Therefore, it’s not a very valuable link, unless someone actually clicks on it. This type of link is better than no link at all, but the traffic it actually leads to your website will be limited.
Return to Selections
Plain Text Links
Think about this for a moment. Search engines are looking for keywords, requested by someone looking for information. The stronger the possibility that your website is the correct match to the request, the higher your site will appear in the search results for that keyword. Naturally, the more times your carefully chosen keywords lead to your site, the higher your web traffic will be.
Wow! Then plain text links to your website must be the answer, right? Well, not exactly. Consider all the times you have seen the linked text, CLICK HERE to see yada yada yada. This results in the key phrase, "click here" being associated with your site. If someone clicks on the link, you will see traffic, but it will be unpredictable and limited.

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